A new phase has started
After months of developing the bottle, building the website, and speaking with specialists from the wine industry, we have now entered a more practical phase of the project.
The concept has been discussed, challenged, and refined from many angles. Now the next step is to take it into real conversations with the people who stand closest to the shelf and closest to the customer. That means speaking with retailers, tasting with them, listening carefully, and understanding how they see the bottle in a real sales environment.
This phase matters to us because retailers bring a different kind of clarity. They know what catches attention, what raises questions, what feels realistic, and what can truly work in practice.
Why we are now focusing on retailers
At this point, we want to hear from the people who actually sell wine every day.
There is a clear difference between a concept being appreciated in theory and a product being understood by someone who works directly with customers. Retailers see what people pick up, what they hesitate over, what they ask for, and what makes a bottle feel interesting enough to deserve a place in the store.
That is why we are now putting real effort into this stage. We want to gather feedback from possible retail partners, from people with hands-on selling experience, and from normal wine drinkers who may later become customers. The goal is simple: refine the product through contact with reality.
Wine tasting in Jacques Wein-Depot Munich
One of the first important moments in this new phase was to do a wine tasting at Jacques’ Wine Depot in Munich.
For us, it meant a great deal. It gave us the opportunity to present the bottle in a setting where wine is taken seriously and where customer perspective and product judgment come together very directly. We were able to speak openly, show what we are building, and listen to how experienced people in retail reacted to it.
That kind of exchange is exactly what we were hoping for when entering this stage.
A very encouraging first response
The tasting was a success.
We received very positive feedback from the store owner and from the main seller with whom we carried out the tasting. The reactions were encouraging, thoughtful, and grounded in practical experience. That was especially valuable to us, because this was not abstract praise. It came from people who understand wine presentation, customer behavior, and the realities of selling bottles in a retail setting.
What made the experience meaningful was the quality of the conversation. We felt that the idea was understood quickly and that the bottle created genuine interest. That gave us confidence, but also a clearer sense of responsibility to continue improving every detail carefully.
A possible collaboration, approached step by step
The tasting also opened the door to what could become a future collaboration.
We are still at an early stage, and we are approaching that possibility with patience. There is still work to do before anything formal can take shape. The certification process for the bottles is ongoing, and we are continuing to test, gather feedback, and refine the final version of the product.
That is why we see this moment as a promising beginning rather than a finished result.
The road ahead is still long, but this first response was a very good sign. It showed us that serious retail interest can exist when the product is presented in the right setting and discussed in the right way.
The next six months are for testing deeply
The first six months of the project were focused on creation.
That was the period in which we developed the bottle, built the website, and worked through many of the foundational questions around design, positioning, and product logic.
The next six months are different. They are about testing.
We want to use this time for a deep dive into how the bottle is received, how the wines are experienced, how the format is understood, and what people really say once they have it in front of them. We are actively looking for feedback from potential partners, retailers, and private individuals so that the final version can become stronger through every conversation.
Refining through real feedback
This is the point where opinions from the outside become especially valuable.
We are not interested in protecting the idea from criticism. We want to expose it to useful reactions. We want to hear what works immediately, what needs more explanation, what feels premium, what feels practical, and what still needs refinement.
That is how a product improves.
Every tasting, every conversation, and every honest reaction helps us sharpen the final result. We see this period as one of the most important parts of the whole process, because it connects the bottle to the people it is ultimately meant for.
Working toward the best premium one-portion wine experience
Our intention is very clear.
We want the final version of the bottle to offer the best premium wine experience possible for one portion on the go. Reaching that point requires time, discipline, and a willingness to keep improving. It requires certification work, practical testing, and repeated contact with people who see the product from different perspectives.
That is exactly what we are doing now.
The tasting in Munich was one step in that direction. A meaningful one. It reminded us that progress often becomes visible when the bottle leaves the planning stage and enters real hands, real conversations, and real environments.
A strong start to this new chapter
Looking back, the invitation to Jacques’ Wine Depot came at the right moment.
It marked the beginning of a more grounded phase in which testing, feedback, and direct market contact take center stage. The positive response we received there was important for us, not because it gave us a reason to relax, but because it confirmed that continuing down this path is worthwhile.
We are now moving forward with the same mindset we have had from the start: listen carefully, improve honestly, and take each step seriously.
That is how we want to build this bottle. And that is how we want this next phase to unfold.
